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Strategic Impact of IT Trends in the Pharmaceutical Industry

Research published in 2015. Still a useful reference for how regulated enterprises weighed cloud, mobility, and analytics.

What it covered

The study asked a straightforward question: was the pharmaceutical industry ready to adopt cloud computing, mobility, and strategic big data and analytics, and what would that mean for the operating model?

It combined academic review, a survey of industry practitioners, and lessons from a large transformation programme I was part of. The conclusions were often cautious: IT trends were seen as risk as much as opportunity, with security, privacy, and talent cited repeatedly as barriers.

Who it was written for

  • CIOs, CTOs, and IT strategy leaders in pharma and biotech
  • Transformation and operating-model leads in regulated life sciences
  • Consultants and MBA students comparing adoption across industries

How to read it today

Treat it as a historical baseline. Many patterns hold; the technology names have changed. Pair it with current commentary on Insights, especially on AI, hybrid cloud, and data governance.

eBook cover

Key conclusions (2015)

Summarised from the executive summary. The full analysis is in the download.

No single playbook

Each organisation is distinctive. Adoption depends on multiple determinants, not one guaranteed framework.

Trends as risk and opportunity

Cloud, mobility, and BD&A brought agility, yet were often treated as threats until costs, security, and skills were addressed.

Combine for value

The greatest opportunity lay in combining trends to anticipate problems, not adopting each in isolation.

Recommendations that aged well

Revisit the operating model, invest in adoption, share information where appropriate, and act as a business partner, not only a technology supplier.

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